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Download the discovery playbook — with practical and actionable research templates

Crafted to help designers, devs, and project managers speed up execution, and project timelines with data-informed design decisions centered around human needs

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or simply scroll down

UX Discovery Playbook

Crafted by our designers for your entire discovery journey, tailored to project needs and goals, challenges, and industries

Empathize contextually
Lead with data
Unify insights
Analyse performance
Ask the right questions

Download Playbook

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"Research is the art of finding hidden insights in the ordinary. It's about seeing possibilities others miss and using newfound knowledge to make a purposeful difference"

Archita Arora

ARCHITA ARORA

DESIGN LEAD

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Experience the power of research in making a meaningful impact

How Can We Help?

Discovery-driven transformations

We've collaborated with healthcare, legal tech, Higher Ed, Non-profits, and E-commerce sectors, wearing multiple hats as designers, strategists, and storytellers

Validating design solutions with usability testing for Stanford GSB’s course research & registration platform
Crafting a digital platform with the power of research to combat gender-based violence with Laaha | UNICEF
Defining UNICEF ShareX with Design
Navigating the discovery phase | Designing DRL’s healthcare engagement platform
Does your website confuse users?

A thorough UX audit identifies and addresses core issues, ensuring meaningful improvements that enhance user experience and satisfaction effectively.

Get your UX audit report
Usability Audit Diagram

Chapters

Exploratory Research

Centered around frameworks covering both quantitative and qualitative methods to understand humans through contextual and numerical data
1

Define Research

Templates crafted to ask the right questions, get to the root cause, and explore effective solutions, resulting in critical insights that guide us in the right direction
2

Measure Research

Define success by establishing clear Objectives and Key Results, Key Performance Indicators, and relevant UX  metrics for quantifiable performance measurement
3

Discuss Insights

Discuss the identified insights with your team and collaborate using templates about hopes and fears, dot voting, the Kano model, and more
4
Discovery Playbook

Playbook

The design folks of QED42 created this playbook to help our partners and share it with the community, aiming to understand people better and craft designs that truly work for them.

Published on February  24, 2024

Download Playbook

By submitting your data you consent to us sending you marketing communications. Don’t worry, we protect your data with care – just as described in Privacy Policy.

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